Creative Direction

THE UNIONMADE WAY

Photography: Kelsey McClellan

Unionmade always celebrated quality, craftsmanship, and the best basic building blocks for your wardrobe. We encouraged personal style and believed that you should wear the clothes and not the other way around. This creative was designed to celebrate simplicity and take away the noise of fast fashion and hype.  I shot this in black and white in a heroic style that spoke to the quality and design of the pieces.  We used copy to make statements that celebrated Unionmade and our design ethos around the best quality and longevity of the merchandise.