Store Experience

UNIONMADE

With years of experience designing and opening stores globally for Gap Inc., I know what it takes to create a compelling store experience. The look and feel of Unionmade was just as important as the clothes.  Each location was carefully chosen and designed. It was important for me to create spaces that had a sense of warmth and had great light but were also clean and allowed the products to be the hero. I used everyday materials in the build outs; including a palette of pine, powder coated steel and glass. I designed the Unionmade scent and produced a candle with Baxter of California that we burned every day in the stores. We played jazz records and had lounge seating, so customers could relax and take their time exploring the stores at their own pace.